Aydın Figs Forge Alliance for Global Market Share
· Tarım Pusulası
Local authorities, lawmakers, and dried fruit exporters in Aydın convened to discuss a joint roadmap aimed at increasing the global market share of figs.
All stakeholders in the fig sector convened in a comprehensive meeting to boost the export potential of Aydın's world-renowned agricultural product, the fig. The gathering was attended by Aydın Metropolitan Municipality Mayor Özlem Çerçioğlu, AK Party Aydın Deputy Seda Sarıbaş, and Aegean Dried Fruit and Products Exporters' Association Chairman Yusuf Gabay. Representatives from the Aydın Chamber of Industry, Aydın Commodity Exchange, and Nazilli Commodity Exchange management boards were also present. Representatives of exporting firms operating in different regions of the city also attended the meeting.
The main agenda item of the meeting was the international market position of Aydın figs and current sector dynamics. Participants thoroughly evaluated the demands of exporters on the ground and concrete steps that can be taken to increase exports. While the goal is to enhance the global export capacity of Aydın figs, joint projects between the public and private sectors to deliver the product to new and broader markets were emphasized. Strategic planning to increase the added value of local production was discussed.
Aydın Metropolitan Municipality Mayor Özlem Çerçioğlu highlighted the importance of the city's agricultural production power and export potential for the local economy, stating that they will continue to work in coordination with all institutions. Representatives of exporting firms who spoke at the meeting emphasized that inter-institutional coordination would increase marketing power. Sector representatives agreed that through strengthened solidarity among stakeholders, Aydın figs could reach much wider audiences worldwide.